In a November 18 update on its terms of use, YouTube added a new section in which it says that users “give the service the right to monetize your content on the service (and such monetization may include posting ads on or inside the content, or users can benefit from a right of access).” However, the agreement “does not give you the right to pay,” says the current TOS. The YouTube partnership program allows YouTuber to monetize its content on YouTube. Creators can share ad revenue on their videos. Creators can also share revenue from Premium YouTube subscribers who watch their content. You can apply from your account in Creator Studio to join the YouTube partner program. YouTube is moving all of its content partners to the standard share of advertising revenue of 55-45 – eliminating more favourable conditions for revenue sharing that some media companies have enjoyed under previous agreements, according to industry sources. Some of the agreements with television networks and studios, which have given them up to 70% of advertising revenue, are up to five years old, according to a source familiar with YouTube`s guidelines. The vidsite unifies the rev-share conditions in order to harmonize the conditions of competition for all partners, the source said. The addition of this new provision comes because YouTube said that starting today, “we will slowly start running ads on a limited number of videos from channels that are not in YPP,” and refers to the long-standing YouTube partnership program, which allows legitimate channels to monetize their content, including a share of the revenue generated by ads that are shown against their videos. The video website moves content partners to 55-45 Revshare, while they hold revenue for ads that exceed the rate card But at the same time, Google`s own website is partnering 100% of the revenue for the advertising inventory they sell the YouTube rate card.

This means that all partners will now receive 55% of advertising revenue up to this CPM threshold (cost per thousand impressions), all being returned to the content owner. For creators who are not part of the YouTube partnership program, “you can see ads on some of your videos,” says the video sharing platform. “Because you`re not currently in YPP, you don`t receive the share of revenue generated by these ads, even though you still have the option to apply for yPPs as you normally would if you met the eligibility requirements.” Changing the distribution of advertising revenue is separate from YouTube transactions with content companies (for example. B for film distribution). The YouTube Affiliate Program (YPP) gives YouTubern better access to youTube resources and features such as direct access to our Creator support team. It also allows you to share revenue from the ads you provide on your content. This article provides an overview of available features, membership criteria, an application checklist and some FAQs. “In fact, it solves problems for premium media companies,” said Exec, which requested anonymity because the terms of the Agreements on YouTube are confidential.

Comments are closed.